Template for Success or Why Change Initiatives are Doomed!
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Some time ago I was asked to speak to a group of people who work full-time as change agents in a large Swedish company. One... Read More
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Blog
Blog for leaders by Kelly Odell
The Mobile Revolution Meets the Advertising Legacy!
Although I was born and raised in the USA, I have been living and working in Sweden of most of the last twenty years. During... Read More
All in a Day’s Work!
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The only thing that is worse than throwing your pearls before swine is when the swine reject your pearls!
Unleashing the Power of Mobility!
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Everyone knows it is going to happen! Just like at some point everyone knew that the internet was going to fundamentally change the way we... Read More
Smarter than an ant and dumber than a pike!
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I suppose everyone has heard about the research that was done in which minnows where put into a glass cylinder in an aquarium with a... Read More
Hard Facts, Dangerous Half-Truths & Total Nonsense by Jeffrey Pfeffer and Robert I. Sutton
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Some critics have suggested that “Hard Facts” borders on common sense but it is the apparent lack of common sense in business that often amazes... Read More
THE MARKETING PLAN: THE GOOD THE BAD AND THE UGLY
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Following is another simple marketing plan template that I have used from time to time in my work. Like my earlier entry “The World’s Shortest... Read More
THE PERLMUTTER/RONSTADT MATRIX
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A Tool for Analysis of Global R&D Organizations BACKGROUND Creating the right organization and control system for R&D is always a difficult task even when... Read More