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Digital to the Core


Digital to the Core: Remastering Leadership for Your Industry, Your Enterprise, and Yourself by authors Mark Raskino, Graham Waller

Digital to the Core argues that business leaders need to understand the impact the digital transformation is playing in their industries, companies, and leadership style and practices. This book delivers practical insights from those on the front lines of major digital upheaval. The book is based on interviews with over 30 top executives in some of the world’s most powerful companies and government organizations, including GE, Ford, Tory Burch, Babolat, McDonalds, Publicis and UK Government Digital Service.